journeYoung : Your ultimate motivation?
Devika : To do anything, and everything that has never been done before in fashion.
jY : When was it you felt victorious?
Devika : When Wear Is The Discussion hit 25,000 members (in-spite of being a secret group that is invite-only.) Anyone who wants to be a part though can apply by messaging me on firstname.lastname@example.org.
jY : What was the scratch you started with?
Devika : My first job was being a fashion journalist with Fashion TV.
jY : Your closest to heart moment/piece of art/ work memory
Devika : When I met Sooraj Barjatiya in relation to styling Sonam Kapoor for Prem Ratan Dhan Payo. I actually got chills! (He is my favourite childhood movie’s director – Hum Aapke Hain Kaun.)
jY : When you feel that you are falling, what pulls you up?
Devika : My three stars – mom, dad and my sister Damini.
jY : When or How you found your thrust, share an incident may be?
Devika : I always knew what I wanted to do, pretty much since 10th grade!
jY : One thing funny about your work or share an experience may be?
Devika : I was once contacted by a very senior stylist just when I’d started styling, asking me if she could work under me with an email addressing me as ma’am! I replied to her calling her ‘ma’am’ and telling her I’m just 20, and in-fact I would love to work under her!
jY : Any interesting hobby you want to share?
Devika : I collect a fashion magazine from each country I travel too.
jY : Which city you belong to?
Devika : The very beautiful and quaint Allahabad.
jY : What is the big plan?
Devika : We’re in the middle of launching 5 new products! Follow Wear Is The Discussion on Facebook and check us out on http://www.wearis.co to find out!